Summary: Tray launches Merlin Agent Builder for AI agents

Why It Matters: The competitor is shifting focus from general automation to specific AI agent creation. They are positioning themselves as a tool for IT teams to build and control AI agents that actually perform tasks, rather than just answering questions.

What Changed:

• Added a featured section highlighting a CNBC appearance about enterprise AI.
• Introduced the Merlin Agent Builder for creating live AI agents.
• Added "Agent Accelerators" which are pre-built templates for HR, IT, and Support.
• Introduced "Agent Gateway" to help IT teams manage and secure AI tools.
• Removed several navigation links and detailed case study descriptions from the main page.
• Updated the primary value proposition to focus on "AI orchestration."