Summary:
BuiltWith adds detailed tiered pricing plans
Why It Matters:
The competitor is now being very clear about how much they charge. They are showing exactly what features you get for each price level, which helps them close sales faster.
What Changed:
- Added a new "Plans & Pricing" page as the primary landing content.
- Introduced three specific paid tiers: Basic ($295), Pro ($495), and Team ($995).
- Listed specific limits for technologies, keywords, and retail reports for each tier.
- Added a detailed list of 30+ features included in the plans, such as CRM integrations and predictive leads.
- Added a Frequently Asked Questions section about billing, data sourcing, and cancellations.
- Included a "free t-shirt" and "cool cap" incentive for long-term users.