Summary: Lendflow Connect adds white-label widgets and direct mail tools

Why It Matters: The product is shifting from a general infrastructure focus to specific customer acquisition tools. This makes it easier for brands to launch lending services quickly without heavy engineering work.

What Changed:

• The main headline changed from "The Most Versatile Embedded Credit Infrastructure" to "Embedded Lending Marketplace & APIs."
• Added a new "Customer Acquisition Tools" section featuring a single-page application, embedded widgets, and trackable direct mail.
• Introduced a "Frequently Asked Questions" section to address implementation speed, data compliance, and lender contracting.
• Updated performance metrics to highlight $1.5B+ in capital funded and 12k+ SMBs funded.
• Replaced general "Intelligence" and "Automate" sections with a deeper focus on the "Connect" marketplace features.