Summary:
Logitech launches Alto Keys K98M keyboard
Why It Matters:
The company has replaced its main product feature with a new keyboard model. This suggests a shift in focus toward a different price point or product category for their primary marketing space.
What Changed:
- Replaced the MX Master 4 hero section with the new Alto Keys K98M keyboard.
- Added a new price point of $99.99 (discounted from $119.99) for the Alto Keys K98M.
- Removed the "25% OFF for Students & Heroes" banner from the very top of the page.
- Removed the specific bundle offer text for the MX Master 4 from the header.