Summary: The Luxury Hut launches 60% off sale

Why It Matters: The competitor is aggressively discounting high-end inventory. This could signal a move to clear older stock or a push to capture more market share in the pre-owned luxury space.

What Changed:

• The website headline changed from a general greeting to "Amazing Sale on Luxury Watches & Jewellery - Get Upto 60% Off."
• A massive sale section was added featuring 851 items.
• Specific price drops were applied to high-value brands including Rolex, Patek Philippe, and Hublot.
• The homepage now emphasizes "Exceptional Savings" and "Massive Sale" across multiple banners.