Summary:
American Standard adds Bath Remodel services
Why It Matters:
This shows American Standard is now offering installation services, not just products. This could mean they want more direct customer relationships.
What Changed:
- A new "Bath Remodel" section was added to the main navigation.
- This new section includes "About Home Services," "Shower + Tub Remodels," and "Walk-In Tub Installation."
- The "Home Services" link under "Inspiration" was changed to "Home Services-old."
- The "Home Services" link under "Support & Services" was removed.
- A new banner for "HOME SERVICES: Transform your Bathroom with our Remodel Services" was added to the homepage.
- A new "Ready for a Bathroom You'll Love?" section was added, including a contact form and phone number.
- The link for the main banner changed from "clearance-products" to "home-services."
- The "Beautiful Design, Outstanding Features" banner changed its call to action from "Learn More" to "Shop Now."
- A new "Aspirations Collection" banner was added.
- The "LIFE.LOVE.HOME" text was removed.
- Several product listings were added or changed.