Summary:
Apollo adds personalized demo walkthroughs
Why It Matters:
The company is moving beyond self-service signups by pushing high-touch sales conversations to help new users find value faster.
What Changed:
- Added a "Book a personalized walkthrough" section to the footer.
- Introduced a "Book a free demo" call-to-action for users who are unsure where to start.
- Updated all internal website links from a root domain format to a "www" subdomain format.