Summary:
Swell launches $300 referral program for clinics
Why It Matters:
The company is using a cash incentive to turn existing customers into a sales force. This suggests a push for faster growth through word-of-mouth in the healthcare market.
What Changed:
- Added a new "Refer a clinic, get $300!" banner at the top of the site.
- Expanded the navigation menu to include specific industry pages for Dental, Vision, Pediatrics, and more.
- Added a "Competitive Comparison" section to the resources menu.
- Introduced a new "Better Results Faster" section highlighting scale and speed of setup.
- Added a footer with links to legal policies, social media, and security certifications.