Summary:
Plausible Analytics adds tiered pricing plans
Why It Matters:
The product is moving from a single traffic-based model to feature-gated tiers (Starter, Growth, Business, and Enterprise). This allows them to charge more for advanced tools like Funnels and Ecommerce tracking while keeping a lower entry point for basic users.
What Changed:
- Added a new tiered pricing structure with four distinct levels: Starter, Growth, Business, and Enterprise.
- Gated specific features behind higher tiers, including Funnels, Ecommerce revenue attribution, and the Stats API.
- Introduced a new "Business" tier starting at $19/month for advanced tracking needs.
- Added a "Growth" tier that includes team management and embedded dashboards.
- Updated the homepage layout to include a "People ❤️ Plausible" social proof section with high-profile testimonials.
- Added a live "Paying subscribers" counter showing 16,000+ customers.
- Expanded the footer and navigation to include specific industry landing pages for startups, agencies, and creators.