Summary: Kwik Fit launches Bridgestone and Michelin tyre offers

Why It Matters: The company has shifted from a general "Premium Tyre" discount to specific brand-led promotions. This suggests a change in their current inventory focus or new partnerships with major manufacturers like Bridgestone, Michelin, and Continental.

What Changed:

• Replaced the "15% off 4 Premium Tyres" site-wide banner with a specific "10% off 2 or more Bridgestone Tyres" offer.
• Added new promotional codes for specific brands: BRTYRE (Bridgestone), KWIKMICH (Michelin), HANDEAL (Hankook), and CTSAVE (Continental).
• Introduced a "Win Your Continental Tyres" sweepstakes.
• Expanded the footer navigation to include links for "Our Team," "Our History," and "Our Environment."