Summary:
OLIVE YOUNG launches 2025 OY AWARDS campaign
Why It Matters:
The store is shifting its focus from specific brand promotions to a major annual awards event. This helps them highlight top-rated products and create urgency with a new countdown timer.
What Changed:
- Added a live countdown timer showing days, hours, minutes, and seconds at the top of the page.
- Replaced the "Anua Rice Editions" featured link with "2025 OY AWARDS."
- Updated several brand-specific banners to new featured products including Beauty of Joseon, fwee, and Round Lab.
- Added social media share buttons for Facebook and Twitter.
- Updated the footer with a "SAVE US$20 with OLIVE YOUNG APP" promotion.