Summary:
Expandi launches 49% off annual plan sale
Why It Matters:
The competitor is aggressively cutting prices for long-term commitments. This may make it harder to win new customers or keep current ones who are looking to save money.
What Changed:
- Added a new "49% Off Our Annual Plan" promotion across the site.
- Removed a large section of the footer containing competitor comparison links (Zopto, Dux-Soup, etc.).
- Removed several resource links including the Blog, Ebooks, and Academy from the bottom of the page.
- Removed the "Talk to an expert" and "Free Trial" buttons from the top navigation area.
- Removed the name of the BAMF CEO from the testimonial quote.