August 20, 2025 90-day analysis Get alerts for partnerize.com

Summary: Partnerize acquired Konnecto.

Why It Matters: Partnerize now talks about AI and machine learning more. They changed their main message.

What Changed:

  • Partnerize announced they bought Konnecto.
  • They removed old messages about "cookie-less future" and "upgrading tracking."
  • They added new messages about "machine-mediated market" and "AI at the center."
  • They removed sections about "Why Partnerize?" and "Your partnership powerhouse."
  • They removed details about "Discover and activate," "Track, Manage, and Measure," "Pay," and "Protect" features.
  • They removed the "Services: To manage or not to manage?" section.
  • They removed customer testimonials from Leatherman, Dagne Dover, and Goalie Monkey.
  • They removed statistics like "162% revenue increase" and "$7M+ incremental revenue."
  • They added new sections about "The old playbook is obsolete" and "The market has changed."
  • They added new details about "AI-powered matchmaking," "Predictive performance models," and "Unified, real-time analytics."
  • They added a "Forrester Report" link under Resources.
  • They changed the call to action from "Talk to an expert" to "Book a Demo."
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