Summary:
Brandwatch launches new tiered solution plans
Why It Matters:
The company is moving away from a general homepage to a page that highlights specific plans for different types of users. This makes it easier for people to see exactly what they get for their money.
What Changed:
- The page title changed from "Brandwatch" to "Plans | Brandwatch.com."
- Added three specific plan categories: Consumer Intelligence, Social Media Management, and Influencer Marketing.
- Added a new four-step lead capture form to get a product demo.
- Included a list of specific benefits for researchers, social media managers, and influencer marketers.
- Added a section highlighting official partnerships with major social networks like Reddit and LinkedIn.