February 10, 2026 90-day analysis Get alerts for demandbase.com

Summary: Demandbase launches Agentbase AI agents

Why It Matters: The company is shifting its focus from a standard software platform to an "agent-led" automation model. This suggests they are moving toward autonomous AI tools that perform tasks for users rather than just providing data.

What Changed:

  • Replaced "Explore the Platform" with a call to explore "Agentbase," described as AI agents that work together.
  • Updated the main headline to emphasize "how B2B really buys" and "buying groups" instead of just "growth at scale."
  • Removed the "DEMANDBASE ONE™" branding from the top navigation menu.
  • Updated the copyright year to 2026.
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