Summary: Basis launches integration with Prisma

Why It Matters: Basis is moving beyond simple ad buying to handle the financial side of media. This makes their tool more useful for big agencies that need to track money and operations in one place.

What Changed:

• Replaced a report on brand trust with a new partnership announcement for Basis + Prisma.
• Added a new call-to-action to "Automate Your Media & Financial Operations."
• Updated the "Latest Content" section with new blog posts about 2026 trends and agency reading lists.
• Removed a specific report about 2026 digital trends from the featured content area.