Summary:
Nike adds "New to Sale" category
Why It Matters:
This change makes it easier for shoppers to find new sale items.
What Changed:
- "Up to 40% Off Select Styles" was removed from the Men's, Women's, and Kids' sections.
- "New to Sale" was added to the Men's, Women's, and Kids' sections.
- "Shop All Sale" was added to the Men's, Women's, and Kids' sections.
- "Outerwear" was added to the Men's, Women's, and Kids' clothing sections.
- "Recovery Collection" was added to the Men's and Women's accessories sections.
- "Up to 40% off Select Styles" was removed from the Jordan section.
- "Shop All Sale" was added to the Jordan section.
- The main "Sale" section was updated to include "All Sale," "New to Sale," "Sale Shoes," "Sale Clothing," and "Sale Accessories."
- The "Popular Search Terms" list removed "dunks."
- The main promotional banners changed from "Vomero Premium," "Tatum 4 'St. Louis'," and "Shox TL" to "LeBron," "Football," and "MLB."
- A large section of country-specific links was removed from the end of the content.