Summary:
Lola Health adds biological age and gut testing
Why It Matters:
The company is moving beyond standard blood tests to offer a more complete health tracking service. This helps them compete for customers interested in longevity and preventative wellness.
What Changed:
- Added a new "Biological Age Testing" category featuring TruAge and TruHealth tests.
- Added a new "Gut Testing" category with complete microbiome assessments.
- Introduced a "JAN15" discount code for £15 off.
- Added a section for their mobile app that tracks health data, fitness plans, and mood.
- Updated the homepage to show specific phlebotomist qualifications like DBS checks and malpractice insurance.
- Expanded the navigation menu to include specific categories for Men's and Women's health.