Summary: SEO Vendor adds GEO and industry-specific pages

Why It Matters: The competitor is expanding its reach by targeting specific industries like medical, legal, and real estate. They are also introducing "Generative Engine Optimization" (GEO) to address how AI search engines find brands.

What Changed:

• Added a massive navigation menu with links to 16 different industry case studies.
• Launched a new "GEO (Generative Engine Optimization)" service category.
• Added a detailed pricing section in the FAQ explaining that the platform is free with services starting at $5.
• Inserted "DIY Tools" and "Amazing Services" call-to-action buttons in the header.
• Expanded the footer with links to 13 specific industry SEO solutions.
• Updated the copyright and primary headings to reference the year 2026.