Summary: Amazon Fire Tablet deal added

Why It Matters: The competitor is promoting a new deal for a popular product.

What Changed:

• A new deal for an "Amazon Fire Tablet" was added under "October Prime Day Is Coming."
• The previous "October Early Prime Day Apple Deals" moved down one spot.
• A review for "Towel Warmers" was added under "Our Latest Review."
• The "Tech" section now lists "The 6 Best 4K TVs Under $1,000" instead of "The Best 4K TVs Deliver All the Performance You Need—And They're Priced Under $1000."
• The "Parenting" section added "50+ Gifts Guaranteed to Wow Mom This Christmas" and "54 Gifts for 11-Year-Old Girls That They’ll Love."
• The "Parenting" section removed "The 30 Gifts Every 9-Year-Old Girl Wants Right Now" and "Spark Curiosity with This Kid-Friendly Telescope."
• The "Gift Guides" section added "Our Favorite Gifts for 13-Year-Old Boys" and "32 Best Taylor Swift Gifts to Celebrate Showgirls."
• The "Gift Guides" section removed "31 Best Taylor Swift Gifts to Celebrate Showgirls," "4-Year-Old Girls Are Begging for These 30 Gifts," and "52 Gifts for 6-Year-Old Girls."
• The "Coolest Gadgets" section moved "Keep Your AirPods Safe with This Shockproof Case" to the top.
• The "Latest" section added "Unbox Papier’s Cult-Favorite Advent Calendar With Me" and "50 Best Christmas Gifts For the Men On Your Nice List."
• The "Latest" section moved "Spark Curiosity with This Kid-Friendly Telescope" up.
• The "Latest" section removed "The Best 75-Inch TVs," "Why String Lights Are a Must For Cozy Campers," and "Get This 6-Foot Halloween Scarecrow For Under $50."