Summary:
Trilogy Jewellers launches new referral program
Why It Matters:
The company is now using its existing customer base to find new buyers. This could lower their cost to find customers and increase trust through word-of-mouth recommendations.
What Changed:
- Added a "Refer and Earn" program where customers get rewards for sharing unique links.
- Added a detailed FAQ and Terms of Service section for the referral system.
- Updated the homepage to show a live list of 100 luxury watches with prices and filters.
- Added a brand-specific navigation menu featuring Rolex, Patek Philippe, and Audemars Piguet.
- Introduced a newsletter sign-up and a cookie consent banner.
- Added a 24-month warranty and free insured delivery badges to the main shop page.