Summary: Crazy Egg adds Google Analytics integration

Why It Matters: The product is moving beyond standalone heatmaps to work directly with other data tools. This makes it easier for users to connect their website behavior data with their existing traffic reports.

What Changed:

  • Renamed the "Experimentation" menu section to "Growth."
  • Added a new "Integrations" section to the navigation menu.
  • Added a direct link for Google Analytics integration.
  • Reorganized the "Customers" menu into "Use Cases" and "Integrations."
  • Updated "Lead Gen" text to "Lead Generation" in the navigation.
Track companies like crazyegg.com
Get actionable insights on price changes, product launches, positioning shifts and more
Start Tracking →