Summary:
BNA Model World launches massive Special Offers page
Why It Matters:
The website has shifted its focus from showing new arrivals to highlighting over 13,000 discounted items. This suggests a major push to clear out stock and attract price-sensitive hobbyists.
What Changed:
- The homepage now features a "Special Offers" section instead of the standard "Plastic Model Kits" landing page.
- A new sidebar allows users to filter products by arrival date, category, scale, and manufacturer.
- The page now displays specific discount percentages (up to 37% off) for various model kits and accessories.
- Detailed product counts are now visible for every category and scale (e.g., 2,968 items in 1/35 scale).
- The "Latest Shipments" and "Featured New Items" sections were removed from the main view to prioritize sale items.