Summary: QuickBooks launches Live virtual bookkeeping tiers

Why It Matters: The product is moving beyond just software. They are now offering human-led services to help users manage their books, which may attract customers who find DIY accounting too difficult.

What Changed:

  • Added three new service levels: Live Priority, Live Expert Assisted, and Live Expert Full-Service Bookkeeping.
  • Introduced a "one-time cleanup" service for businesses with messy records.
  • Added a free consultation booking form to connect users with sales experts.
  • Updated the main navigation to focus on "Work with an expert" options.
  • Included a detailed FAQ section explaining the difference between software support and professional bookkeeping help.
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