Summary:
Klaviyo adds WhatsApp for customer service
Why It Matters:
Klaviyo now highlights using WhatsApp for customer service. This shows they are focusing on new ways to talk to customers.
What Changed:
- The main title changed from "AI Marketing Platform & B2C CRM | Email, SMS & WhatsApp" to "AI Email Marketing & SMS | B2C CRM".
- The link for the main logo changed from
https://www.klaviyo.com/ to https://klaviyo.com/.
- The link for "Skip to main content" changed from
https://www.klaviyo.com/ to https://klaviyo.com/.
- The link for the main home page logo changed from
https://www.klaviyo.com/ to https://klaviyo.com/.
- Many internal links changed from
https://www.klaviyo.com/ to https://klaviyo.com/.
- A new section was added: "WhatsApp for customer service". This section talks about using WhatsApp for fast, personal chats.
- A large block of text about cookies and performance cookies was removed from the end of the content.