Summary: Minimalist changes product pricing

Why It Matters: Minimalist changed prices for several popular products. This could impact their sales and customer interest.

What Changed:

  • "Limited Time Offer! Flat 10% OFF Sitewide." was removed from the top banner.
  • The "On Sale from" price for Salicylic Acid + LHA 2% Cleanser changed from ₹ 299 to ₹ 284.
  • The "On Sale from" price for SPF 50 Sunscreen changed from ₹ 359 to ₹ 379.
  • The "On Sale from" price for Salicylic Acid 2% Face Serum changed from ₹ 249 to ₹ 237.
  • The "On Sale from" price for Vitamin C 10% Face Serum changed from ₹ 299 to ₹ 284.
  • The "On Sale from" price for Niacinamide 10% Face Serum changed from ₹ 249 to ₹ 237.
  • The "On Sale from" price for Vitamin B5 10% Moisturizer changed from ₹ 314 to ₹ 332.
  • The price for Ceramide & Vitamin B5 Delicate Cleanser changed from ₹ 539 to ₹ 569.
  • The price for Zinc Oxide + B5 Healing Ointment changed from ₹ 359 to ₹ 379.
  • The price for Ceramide & Squalane Nourishing Lotion changed from ₹ 809 to ₹ 854.
  • The price for Provitamin D3 Massage Oil changed from ₹ 539 to ₹ 569.
  • The "Sold Out" status was added for Vitamin B5 10% Moisturizer.
Track companies like beminimalist.co
Get actionable insights on price changes, product launches, positioning shifts and more
Start Tracking →