Summary: Sprout Social adds influencer marketing tools

Why It Matters: The website now focuses on social media management, not just text analysis. This means they are going after a bigger market.

What Changed:

• The website content completely changed from being about "Repustate" and "sentiment analysis" to "Sprout Social" and "social media management."
• The site now offers tools for social media engagement, publishing, and analytics.
• New features include influencer marketing and employee advocacy.
• Pricing plans for social media management are now listed.
• The site removed all previous content about sentiment analysis, video analysis, and specific language support.