Summary:
HeyGen launches new tiered pricing plans
Why It Matters:
The company is moving from a general feature showcase to a structured subscription model. This helps them separate casual users from high-paying business teams.
What Changed:
- Replaced the general homepage content with a detailed pricing page.
- Introduced four distinct tiers: Free, Creator ($29/mo), Pro ($99/mo), and Business ($149/mo).
- Added a "Business" tier that charges $20 per additional seat for team collaboration.
- Defined specific technical limits for each plan, such as video resolution (720p vs 4K) and video duration (3 mins vs 60 mins).
- Added a comparison table showing features like "Interactive Quizzes" and "SCORM Export" for educational users.
- Included new customer testimonials and a "Pricing FAQ" section.