January 30, 2026 ongoing Get alerts for heygen.com

Summary: HeyGen launches new tiered pricing plans

Why It Matters: The company is moving from a general feature showcase to a structured subscription model. This helps them separate casual users from high-paying business teams.

What Changed:

  • Replaced the general homepage content with a detailed pricing page.
  • Introduced four distinct tiers: Free, Creator ($29/mo), Pro ($99/mo), and Business ($149/mo).
  • Added a "Business" tier that charges $20 per additional seat for team collaboration.
  • Defined specific technical limits for each plan, such as video resolution (720p vs 4K) and video duration (3 mins vs 60 mins).
  • Added a comparison table showing features like "Interactive Quizzes" and "SCORM Export" for educational users.
  • Included new customer testimonials and a "Pricing FAQ" section.
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