Summary: Deloitte launches Blockchain & Digital Assets Service

Why It Matters: The company is shifting its focus from regional Israeli services to a global US-based platform. They are now highlighting high-tech capabilities like blockchain and AI to attract modern enterprise clients.

What Changed:

• The website changed from the Israel regional site to the US global site.
• A new "Blockchain & Digital Assets Service" was added to the main menu.
• The language changed from Hebrew to English.
• New service categories were added for "Cyber AI" and "Sustainability."
• Google and Workday were added to the list of featured technology alliances.
• A "Transparency Report" was added to the governance section.