Summary: PostHog launches privacy-focused Web Analytics

Why It Matters: The product is expanding from deep product analytics into the broader web analytics market. By offering a cookieless, "GA3-style" dashboard that is free for the first million events, they are directly targeting users frustrated by Google Analytics 4 and smaller privacy-focused competitors.

What Changed:

• Added a dedicated Web Analytics product section featuring a pre-built, real-time dashboard.
• Introduced a cookieless tracking option to eliminate the need for cookie banners.
• Updated pricing to bundle Web Analytics with Product Analytics (free for the first 1 million events per month).
• Added a detailed comparison table against Google Analytics 4 and Plausible.
• Included new features like Core Web Vitals monitoring and entry/exit path tracking.
• Added a "broken link checker" tutorial for Next.js users.