Summary:
Campaign Monitor launches new Lite pricing plan
Why It Matters:
The product is introducing a cheaper entry point for new users while adding several AI-powered features to its paid tiers.
What Changed:
- Added a new "Lite" plan for beginners that includes 5x subscriber emails per month.
- Introduced "Marketing Monitor" for performance insights and industry benchmarks.
- Launched "AI Email Booster" to provide design and content suggestions.
- Added "AI Segment Mapper" to automate audience group creation.
- Introduced a "Website Builder" add-on for $10 per month.
- Added "Campaign Score" to provide campaign-level performance feedback.