Summary: Campaign Monitor launches new Lite and Essentials plans

Why It Matters: The product is moving from a feature-focused homepage to a detailed pricing and package structure. This makes it easier for different types of customers to see exactly what they get for their money.

What Changed:

• Added a new "Lite" plan for beginners that includes an AI Writer and 5x monthly email sends.
• Added an "Essentials" plan with unlimited email sends and priority support.
• Introduced a detailed feature comparison table covering account settings, core features, and advanced tools.
• Listed new specific features like a "Non-human click filter" and "Subject line recommendations."
• Added a section for "Agency features" including private labeling and sub-account management.