Summary: Luma launches localized event discovery for Houston

Why It Matters: The platform is moving from a general event tool to a local discovery engine. This helps them own specific geographic markets by showing users exactly what is happening in their city.

What Changed:

• Replaced the general "Delightful Events Start Here" landing page with a Houston-specific discovery page.
• Added a "What’s Happening in Houston" section featuring local tech, climate, and culture events.
• Introduced a local event calendar featuring specific dates, times, and venues like Greentown Labs and Wild THC EATERY.
• Added a notification feature for users to get alerts before local events sell out.