February 3, 2026 ongoing Get alerts for heygen.com

Summary: HeyGen launches new tiered pricing plans

Why It Matters: The company is moving from a simple feature list to a structured subscription model. This helps them target different types of users, from solo creators to large companies, with specific price points and limits.

What Changed:

  • Added a new "Business" plan for $149/month with team collaboration tools.
  • Introduced a "Pro" plan at $99/month for high-volume 4K video creation.
  • Set a $29/month "Creator" plan for individuals needing unlimited videos.
  • Defined clear limits for the "Free" plan, including a 3-minute video cap and 720p resolution.
  • Added a per-seat pricing model ($20/month) for additional team members on business plans.
  • Included new enterprise features like SSO, SAML, and dedicated support.
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