Summary:
HeyGen launches new tiered pricing plans
Why It Matters:
The company is moving from a simple feature list to a structured subscription model. This helps them target different types of users, from solo creators to large companies, with specific price points and limits.
What Changed:
- Added a new "Business" plan for $149/month with team collaboration tools.
- Introduced a "Pro" plan at $99/month for high-volume 4K video creation.
- Set a $29/month "Creator" plan for individuals needing unlimited videos.
- Defined clear limits for the "Free" plan, including a 3-minute video cap and 720p resolution.
- Added a per-seat pricing model ($20/month) for additional team members on business plans.
- Included new enterprise features like SSO, SAML, and dedicated support.