Summary: Eight Sleep launches $350 off sale

Why It Matters: The company is using a large price discount to attract new customers. They also removed a high-profile medical advisor from their featured list.

What Changed:

• Added a new promotional offer: "Shop the sale and get up to $350 off*"
• Removed Peter Attia, M.D. from the Scientific Advisory Board section
• Shortened the introductory text to make room for the sale announcement