September 30, 2025 ongoing Get alerts for posthog.com

Summary: PostHog adds Web Analytics product page

Why It Matters: This shows PostHog is putting more focus on its web analytics tool. It now has its own page with details.

What Changed:

  • A full product page for "Web Analytics" was added.
  • This new page includes customer testimonials.
  • It has a comparison table showing how PostHog Web Analytics stacks up against GA4 and Matomo.
  • It details features like visitor tracking, sessions, bounce rate, and entry/exit paths.
  • Pricing information for Web Analytics was added, noting it's bundled with product analytics.
  • Tutorials and documentation links specific to Web Analytics were included.
  • It highlights privacy features like cookieless tracking and HIPAA/GDPR compliance.
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