February 18, 2026 ongoing Get alerts for wati.io

Summary: Wati pivots to "WhatsApp growth platform"

Why It Matters: The product is narrowing its focus from general business messaging to specific growth and revenue results on WhatsApp. This suggests they are targeting marketing and sales leaders rather than just support teams.

What Changed:

  • Changed the main headline from "business messaging platform" to "WhatsApp growth platform."
  • Updated all internal website links to remove the "www" prefix.
  • Added a rocket emoji (🚀) to the Wati AI announcement banner.
  • Cleaned up the website footer by removing repetitive copyright text in multiple languages.
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