November 11, 2025 90-day analysis Get alerts for sanity.io

Summary: Sanity adds Content Agent AI

Why It Matters: This shows Sanity is adding new AI tools for content.

What Changed:

  • "Content Agent" was added as a new product.
  • The main headline changed from "The Content Operating System" to "Unlock your business with a fully customizable all-code backend for content applications and AI workflows".
  • The sub-headline changed from "Powering all your content applications from a single platform" to "Empower devs and creators to deliver faster, at scale with AI".
  • The "Compute + AI" section changed to emphasize "Automate anything with functions and agent actions, powering your content operations with AI".
  • The "Content Lake" description added "Query and automate literally anything."
  • A new call to action was added at the bottom: "Sign up for early access to Content Agent — AI built for structured content. →"
  • The "Full stack" section changed its description to focus on control and speed.
  • "Headless CMS" was added to the "Solutions Use Cases" list.
  • "Enterprise CMS guides" was added under "Explainers" in the resources section.
  • The order of some sections on the page changed.
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