Summary: Brilliant shifts from sale to free trial offer

Why It Matters: The company is moving away from a seasonal discount to a "freemium" or "get started for free" message. This suggests they are focusing on lowering the barrier to entry for new users rather than using price drops to drive sign-ups.

What Changed:

• Removed the "New Year’s Sale" banner offering 20% off Premium.
• Added a new headline emphasizing a "comprehensive program" for ages 10 to 110.
• Added a prominent call to action to "get started for free!"
• Removed the specific phrase "Interactive problem solving that’s effective and fun" from the top section.