Summary: Kiralarsın launches 200 TL cleaning device discount

Why It Matters: The competitor is using a seasonal "New Year Cleaning" campaign to drive rentals for specific high-value household appliances like carpet cleaners and steam cleaners.

What Changed:

  • Added a new promotional banner for "New Year Cleaning" offering a 200 TL discount.
  • Introduced the discount code "TEMİZ" for seat, carpet, and steam cleaning devices.
  • Removed a large amount of homepage content, including the main navigation menu, product category lists, and specific product carousels (Playstation, Dyson, iPhone, etc.).
  • Removed the "Review and win 200 TL coupon" call to action from the top of the page.
  • Removed the section featuring user testimonial videos and specific customer reviews.
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