October 27, 2025 ongoing Get alerts for klaviyo.com

Summary: Klaviyo adds WhatsApp for customer service

Why It Matters: Klaviyo now offers a new way for businesses to talk to customers. This could help them keep customers happy and sell more things.

What Changed:

  • Klaviyo added a new section about "WhatsApp for customer service"
  • This new section talks about building loyalty through fast, personal chats
  • They also added a link to "How RCS makes texts more engaging"
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