Summary:
Campaign Monitor launches new AI-powered features
Why It Matters:
The platform is moving beyond basic email sending by adding AI tools to help users write content and organize data. This could make the tool more attractive to small teams who need to work faster.
What Changed:
- Added "AI Writer" to help users create email content.
- Added "AI Email Booster" to give suggestions for better designs.
- Added "AI Segment Mapper" to build audience lists using simple prompts.
- Introduced a "Lite" plan that includes basic AI features and a website builder option.
- Added "Marketing Monitor" and "Campaign Score" to provide performance benchmarks.
- Updated the homepage to focus specifically on pricing and plan details.