Summary:
Zoho CRM launches AI Agents and Generative AI
Why It Matters:
The product is moving beyond basic automation into advanced artificial intelligence. This helps users create content, predict sales trends, and use automated agents to handle tasks.
What Changed:
- Added a dedicated AI section to the Zoho CRM menu featuring AI Agents and Generative AI.
- Introduced "CRM for everyone," a new feature for team-wide collaboration.
- Launched new tools including "Spend" for expense control and "DAP" for in-app guidance.
- Expanded the developer platform with GraphQL APIs and ZDK CLI.
- Added specific industry "Verticals" for Automotive, Life Sciences, and Financial Services.
- Updated the navigation to focus heavily on CRM-specific features like CPQ, Cadences, and Journey Orchestration.