Summary:
Trend Notes launches Spring ‘26 wholesale collection
Why It Matters:
The competitor is moving early to capture wholesale orders for the next year. They are using social media proof and new product categories like "Sets" to attract boutique buyers.
What Changed:
- Added a new "Sets" category to the main navigation menu.
- Updated the "Accessories" menu to prioritize Hats and Bags over jewelry.
- Launched the Spring ‘26 collection featuring pastel knits, heart-themed cardigans, and leopard print sets.
- Added a massive Instagram feed integration with over 40 new posts showcasing "FW25" and "Spring ‘26" styles.
- Updated the cart to include legal language for recurring or deferred wholesale purchases.
- Added a "Your Privacy Choices" link for data sharing opt-outs.