Summary:
Giro adds holiday sales and promotions
Why It Matters:
Giro is trying to get more sales during the holiday season.
What Changed:
- A "Holiday" menu item was added to the main navigation.
- The "Holiday" menu item includes links to a "Gift Guide" and "Up To 30% Off Select Gear."
- A banner was added that says "Last Chance: Up To 30% Off + Gift On Orders $250+."
- Product listings now show "Spend $250 Get a Free Glove!"
- The "Montaro Mips III Helmet" price was reduced from $199.95 to $149.98.
- The newsletter signup offer changed from "free shipping on your first order" to "15% off on your first order."
- The cookie consent pop-up and related content were removed.