Summary: Unstructured adds "GenAI Data Partner" positioning

Why It Matters: The company is shifting its identity from a technical data tool to a strategic partner for Generative AI projects. They are also using a new award from Fast Company to build more trust with big businesses.

What Changed:

  • Added a new headline: "Your GenAI Data Partner."
  • Added a banner celebrating their spot on Fast Company's "Most Innovative" list.
  • Added a "Book A Demo" button at the top of the page.
  • Repeated the phrases "Simplify Workflows," "Designed To Scale," and "Built To Connect" at the bottom of the page.
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