Summary: Gramercy Tech adds multi-step lead qualification

Why It Matters: The company is now using a detailed five-question survey to filter potential customers by budget, event type, and specific business goals before they can book a demo.

What Changed:

• Added a new interactive lead capture form with a 5-step personalization survey.
• New form fields now ask for "Organization" and "Phone Number" upfront.
• Added specific qualification questions regarding 2024 event goals and ROI measurement.
• Added a mandatory budget selection field with tiers ranging from $5k to over $500k.
• Updated the navigation menu to include direct links to specific product sub-pages.
• Duplicated several content sections, including "On-Site Solutions" and "What they say about us," increasing the total page length.