Summary: Bambuser launches new tiered pricing with free plan

Why It Matters: The platform is moving from a "demo-only" sales model to a self-service model. This makes it easier for smaller businesses to start using video commerce without talking to a salesperson first.

What Changed:

  • Added a "Free" plan that includes 250 views per month and 10 GB of storage.
  • Introduced an "Essential" plan starting at $326 per month (billed annually).
  • Added a "Pro" plan starting at $462 per month (billed annually).
  • Created a "Site Traffic" estimator tool to help users pick a plan based on their monthly visitors.
  • Added an overage fee of $0.25 per view if users go over their plan limits.
  • Listed specific technical features like AI video generation, TikTok/Instagram layouts, and mobile SDKs in a detailed comparison table.
  • Removed large sections of general marketing text and customer interviews from the main view to focus on the pricing grid.
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