Summary: Braze adds BrazeAI Decisioning Studio

Why It Matters: Braze is putting more focus on AI to help businesses make choices about customers.

What Changed:

• Braze added a new product called "BrazeAI Decisioning Studio."
• Braze now talks about "Braze Data Platform" and "BrazeAI™" with new details.
• The old content about "Data done right," "AI for Growth," "Build a Better Path," "Cross-Channel Your Creativity," "As Real Time As It Gets," and "Growth. Simply and Securely Delivered" was removed.
• The new content highlights "composable predictive, generative, and agentic intelligence" for BrazeAI™.
• The new content emphasizes "1:1 personalization" and optimizing KPIs with AI decisioning.
• The overall content length is shorter.