Summary: Clay launches Data Marketplace and Use Cases

Why It Matters: The website now organizes features by specific business outcomes like "Reverse ETL" and "PLG assist." This makes it easier for different types of teams to see exactly how the tool fits into their existing technical stack and sales goals.

What Changed:

• Added a "Data marketplace" feature to the main product menu.
• Created a new "Use cases" section featuring ten specific workflows including Reverse ETL, PLG assist, and ABM.
• Reorganized the "Product" menu to prioritize "Waterfalls" and "Signals and Intent."
• Added new business tools to the footer including a CPM calculator, Margin calculator, and Glossary.
• Updated the community member count from 20K to 40K growth experts.